Organizing a certain event can be a daunting task for the facilitators. It necessitates careful planning for a well guided implementation and effective monitoring tasks. A major concern for event planning is the number of attendees you need to convince and how many of them will eventually join the affair. The success of the gathering will be influenced by the presence of guests without whom the event would be boring and unsuccessful. Here are 5 doable tips for event organizers like you.

• Create shareable photos for the event. But first define: What is the event all about? This suggests the theme of the affair. Is it a birthday celebration, a wedding party, a concert or a seminar workshop? If you are the host, you won’t have a hard time gathering relevant information for you to organize the event. If you are requested by someone to facilitate, close coordination is advised so that important details are discussed well.

• Define the target audience. After knowing what the event will be, you need to specific of who will be the audience or participants of the event. Then you need to compile a list of special guests to invite and do Facebook marketing to inform, persuade and remind your potential clients about the event. Given the theme and keywords, you can visit related Facebook groups where your audience are members of and announce your event.

• Create an attendee list. Search their names over the Facebook if they have accounts. Put a mark opposite the name of the guest indicating they have Facebook accounts. Doing this gives you the idea of how to reach them online. You can use email addresses as an option in communicating to them online. Collate them in a special list so you can easily reach out to them even after the event.

• Create an event in the Facebook. The social networking site has a feature where you can make an event and invite people by letting them respond “I’m attending,” “I’m not attending” and “Maybe” as options. This will give you the idea how many of them are interested to join the party. You can also post some updates through the event’s wall so that everyone will be notified about some developments.

• Send a private message. You can also remind those who have not responded yet of the upcoming event as well as inform further those who will join the recent updates so that they too will be encouraged to attend. Do this at least once a week and some few days before the scheduled date. But take note never send them spam messages.

Bonus Tip: Make sure you direct your users to a form to capture their details so you may contact them about the event. Do not rely on the Facebook Event feature for RSVPs.

Apply these tips and you will have a well-attended event which is also an indication of how effective you are in online promotion. Savor the advantages of digital marketing because millions have become active netizens (online users) through Facebook.